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对症下药治伤风 Prescribe the right medicine to treat colds

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  中医医治伤风讲究辨证论治,对症下药,这样才能作用杰出。平时选用中药防治伤风的人很多,然而面临不同的中药种类,不少患者并不理解其所以然。北京积水潭医院中医科副主任医师马玉棋向记者介绍了中药治伤风的特征。 Traditional Chinese medicine treats colds and treats colds with syndrome differentiation and treatment, so that they can play an outstanding role. There are many people who usually choose traditional Chinese medicine to prevent and treat colds, but many patients do not understand why they are faced with different types of traditional Chinese medicine. Ma Yuqi, deputy chief physician of the Department of Traditional Chinese Medicine of Beijing Jishuitan Hospital, introduced the characteristics of traditional Chinese medicine to treat colds to reporters. 伤风证候诊断非常重要。马玉棋说,对于伤风来说,中医有比较体系的辨证分型,首要的可以分为风寒束表、风热犯表、暑湿袭表三种,还有体虚伤风、夹湿伤风、夹滞伤风等。用药要有所针对,相机而作。 Diagnosis of cold syndrome is very important. Ma Yuqi said that for colds, traditional Chinese medicine has a comparative system of syndrome differentiation, the first of which can be divided into three types: wind and cold bundle surface, wi...

你的灵感来自于哪里 Where does your inspiration come from?

 





 模仿不是复制,模仿不是完完全全的使用别人的信息。我对模仿不反感,但我反感那些完完全全复制别人文字的人。文字都是可以共同使用的,只要你能够写出属于自己的文字,那就是原创。也许你的文章当中会使用到一些别人的句子或字词,那也没多大关系……这么做可以称之为:借用素材。
Imitation is not replication, imitation is not the complete use of others' information. I am not averse to imitation, but I am averse to those who completely copy others' text. Text can all be used together, as long as you can write your own text, it is original. Perhaps your article will use some sentences or words from others, that doesn't matter much... This can be called: borrowing materials.

借用被人一两段、或者两三段句子没有关系,如果你完完全全的复制别人的文字,连一个标点符号和标题都懒得改的话,那就是你的不对了。没人希望别人剥夺自己的劳动成果,当你哪天自己创作出一些作品时,不管是文字、音频、视频作品都是一样,你就知道别人完全的盗用自己的作品,获得自己本该获得的劳动成果时,是一种什么样的心情体会了。很多事情,在你没有去做之前,在你没有亲自体会过之前,你永远也不知道那种感受,就如一位已生过孩子的妇女和你讲述生孩子有多么的痛苦,作为一名男人,或者是一名还未生过孩子的女人来说,你永远也体会不到生孩子的痛苦。所以,不要再想着如何复制别人的作品了。
Borrowing one or two paragraphs, or two or three paragraphs of sentences is okay, but if you completely copy others' text, even if you don't bother to change a punctuation mark or a title, that is wrong of you. No one wants others to deprive their labor 成果, when the day comes that you create some works of your own, whether they are text, audio, or video works, you will know what kind of feeling it is like when others completely steal your works and get the labor 成果 they should have. Many things, before you do them, before you personally experience them, you will never know what kind of feeling it is, just like a woman who has given birth telling you how painful giving birth is, as a man, or as a woman who has not given birth, you will never be able to experience the pain of giving birth. So, stop thinking about how to copy others' works.

如果别人的作品是视频作品,你可以将别人的视频作品当中的内容转为文字和音频去发布,并且将它作为自己的作品来使用吗?绝对是不行。别人如何盗用我的文字,我不会说。之前我已经看到很多人在这么做了,这些人完完全全的复制了我的标题、内容的全部信息,一字不落的全部复制并发布到自己的朋友圈或其他的媒体平台上……他们唯一所删掉的只有我的名字,和我的联系方式。
If others' works are video works, can you convert the content of others' video works into text and audio to publish, and use it as your own work? Absolutely not. How others steal my text, I won't say. I have already seen many people doing this, these people completely copy my title and all the information in the content, copy it word for word and publish it on their own WeChat Moments or other media platforms... The only thing they delete is my name and my contact information.

是啊!当你将我的文章的姓名和联系方式删掉时,在人们阅读到那篇文章时,谁知道那篇文章是谁写的呢?不过,有一点建议我还是需要给你提出来的,那就是……别人阅读你的文字时,他们能够感受到那种写作的风格和表达的方式,完全不像是你写的……你想过这点吗?当你完完全全的复制别人的作品来当做自己的作品发布时,你是否曾想过,当你的读者阅读和观看、或者是聆听这些作品时,他们能感受出这不是你的表达方式呢?
Yes! When you delete the name and contact information from my article, when people read that article, who knows who wrote it? However, there is one suggestion that I still need to make to you, that is... When others read your text, they can feel the writing style and expression, which is completely not like you wrote it... Have you thought about this? When you completely copy others' works and publish them as your own, have you ever thought about whether your readers, when reading and watching, or listening to these works, can feel that this is not your expression?

如果你曾想过这点,你就不应该想着如何复制别人的作品了,而是亲自去创造出属于自己的作品,亲自按照自己的说话方式、表达方式来创作自己的作品。如果你喜欢文字,那就写文章;如果你喜欢视频,那你就拍视频;如果你喜欢说话,那你就录音频……自己最拿手的绝活是什么,你就做什么。有人说,“我也想自己创作属于自己的作品,可是我没有灵感,我不知道该怎么做。”
If you have ever thought about this, you shouldn't be thinking about how to copy others' work, but rather create your own work personally, creating it in your own way of speaking and expressing. If you love writing, then write articles; if you love videos, then make videos; if you love speaking, then record audio... What is your most skilled specialty, then do that. Some people say, "I also want to create my own work, but I don't have inspiration, and I don't know what to do."

也许吧,一下子告诉你要亲自去创作,如果你过去没有写作的经验、没有拍视频的经验、没有录音频的经验,创作自己的作品确实是一种挑战,它确实有些难度。但这又有什么关系呢?有谁在一开始就可以轻轻松松的创作出属于自己的作品呢?没有人可以这么做吧?所以,你必须通过不断的练习才能做到如此。虽然一开始写作会让你感到很困难,但是当你从每天写作3000字开始时,经过一个月的不断练习,慢慢的……你也就能从中找到属于自己的创作心得,创作对你来说也将会变得简单起来。你说你没有故事和话题可以写,你没有灵感,对吗?这也没关系。灵感来自于哪里?灵感来自于你的工作、来自于你的生活、来自于你的阅读、来自于你的学习……
Perhaps, telling you to create personally all at once, if you haven't had experience in writing, filming videos, or recording audio before, creating your own work is indeed a challenge, and it is indeed difficult. But does that matter? Who can easily create their own work from the beginning? No one can do that, right? So, you must achieve this through continuous practice. Although writing at the beginning will make you feel very difficult, but when you start writing 3,000 words every day, after a month of continuous practice, slowly... you will also be able to find your own creative insights, and creating will become simple for you as well. You say you don't have stories or topics to write about, you don't have inspiration, right? That doesn't matter either. Where does inspiration come from? Inspiration comes from your work, from your life, from your reading, from your learning...

重要的是,你想写一些什么样的内容?如果你想要写工作上的内容,那么你就要疯狂的工作,疯狂的在工作中创造故事,疯狂的描述工作中的细节,这么做可以吗?当然可以!
The important thing is, what kind of content do you want to write? If you want to write about work, then you have to work crazy, create stories crazy in your work, describe the details of your work crazy, can you do this? Of course, you can!

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如果总是写一些工作中的事情,或许会有些枯燥乏味,不过这也没关系。在适当的时候,你可以写一些你生活当中的一些有趣的事……不要以为写自己生活上的一些事不重要,事实上,它可以增加读者们对你的信赖感。同时,它可以让读者们更进一步的了解你。你知道吗,当一个人通过一个作品喜欢上一个作者时,他会尽可能的去了解这位作者,他会购买他的所有作品,他会尽可能多的去了解这位作者的生活实际情况!我不知道你是否有这一点喜好,但我就是这样的。在过去我谈到,每当我喜欢一位作者时,当我认为他有哪点优良的品德与习惯让我学习时,我会直接的模仿他,我也要做到如此!
If you always write about work, it might be a bit boring and monotonous, but that doesn't matter. At the right time, you can write about some interesting things from your life... Don't think that writing about your own life is unimportant, in fact, it can increase readers' trust in you. At the same time, it allows readers to understand you better. Do you know, when a person likes an author through a work, he will try his best to understand this author, he will buy all of his works, he will try his best to understand the actual life situation of this author! I don't know if you have this preference, but I am like this. In the past, I mentioned that whenever I like an author, when I think he has some excellent qualities and habits that I can learn from, I will imitate him directly, and I must do the same!

霍普金斯每天工作到深夜两点,这是一个好的习惯吗?这是一个很好的习惯。所以,我也要每天工作到深夜两点。霍普金斯没有节假日,他的节假日就是在星期天的时候,在没有人打扰他的情况下,一整天呆在房间里疯狂的工作……这是一个好的工作习惯吗?是的,它很好。所以我开始模仿霍普金斯!
Hopkins works every day until 2 a.m., is this a good habit? It is a very good habit. So, I also want to work until 2 a.m. every day. Hopkins has no holidays; his holidays are on Sundays when he stays in his room all day, working 疯狂 without any interruptions... Is this a good work habit? Yes, it is very good. So, I started imitating Hopkins!

当然,还有很多人是我在模仿的,即使在写作表达方面,我也在模仿别人的表达方式,只不过我没有完完全全的复制别人的文字。现在,你知道所谓的“模仿”,指的是什么了吗?模仿就是,别人做什么,你自己就学着做什么……在你没有学会走路之前,你看见别人是如何学习走路的,你就学习人家如何练习走路……是从爬行开始的,对吗?所以,你也跟着别人学习爬行……
Of course, there are many others I imitate, and even in writing and expression, I imitate others' ways of expressing, but I don't copy others' words completely. Now, do you know what is meant by "imitation"? Imitation means, whatever others do, you learn to do the same... Before you learn to walk, you see how others learn to walk, and you learn how they practice walking... It starts with crawling, right? So, you also learn to crawl along with others...

年纪大了,谈到学习走路有点远了。现在,我们来谈谈商业上的事情,可以吗?当你发现一个人每天可以赚到10万时,你是不是也想做到如此?如果想,你可以发现,这个人他是一个工作狂,每天工作16个小时,他每天的目标是获得500个潜在客户,所以他每天都在开发新的潜在客户,并且每天获得500个潜在客户!在你了解这一点之后,你接下来的工作情况是不是也将变成每天工作16个小时,并且将每天获得潜在客户的数量提升至500个,然后思考如何每天获得500个潜在客户,并且去执行?你模仿的对象,他是如何做到每天获得500个潜在客户的?你就模仿他的做法,你同样也能够做到如此!当然,前提是你必须有足够的资金,否则你一开始很难做到这点。
As I get older, talking about learning to walk is a bit far off. Now, let's talk about business matters, shall we? When you see someone who can earn 100,000 a day, don't you also want to achieve that? If you do, you'll notice that this person is a workaholic, working 16 hours a day, with a daily goal of acquiring 500 potential clients. So, he's always developing new ones and getting 500 potential clients every day! After understanding this, won't your next work situation also turn into working 16 hours a day and increasing the number of potential clients you acquire to 500, then figuring out how to get 500 potential clients every day and executing it? The person you're imitating—how did they manage to acquire 500 potential clients daily? Just imitate their methods, and you'll be able to do the same! Of course, the premise is that you must have enough capital, otherwise, it will be very difficult to achieve this at the beginning.

还记得我和你谈论的大卫·奥格威的《一个广告人的自白》这本书吧?这是一部经典。如果你想要模仿他的话,你是否也可以起一个这样的标题:一个文案作者日赚3万元的秘密。你可以这么模仿奥格威吗?当然可以。我想,在我谈论到模仿的时候,也许有人误以为就是直接复制别人的作品,然后修改一下联系方式再发布出去……不,并不是这样的,你误会了。
Do you remember the book "Confessions of an Advertising Man" by David Ogilvy that I mentioned to you? It's a classic. If you want to imitate him, can you also come up with a title like "The Secret to Earning 30,000 Yuan a Day as a Copywriter"? Can you imitate Ogilvy like this? Of course, you can. I think when I talk about imitation, some people might mistakenly think it's just copying someone else's work, changing the contact information, and then publishing it... No, that's not it. You misunderstood.

我还说过,你只需复制别人的广告文案回来修改一番,然后再发布出去,对吗?但是,修改远远不止你想象的那么简单,因为你需要修改标题、修改一下介绍、修改一下故事,或许你还需要修改一下案例(如果你没有案例,那就不用修改)、然后再修改一下你所提供的服务……在服务方面,你总不能和同行的服务是一样的吧?你总要有点突出的地方,否则你就没有理由让潜在客户选择你。
I also said that you just need to copy someone else's ad copy and make some modifications, then publish it, right? But modifying is far more complicated than you imagine, because you need to change the title, modify the introduction, revise the story, and perhaps you also need to adjust the case studies (if you don't have any, then no need to modify), and then tweak the services you offer... In terms of services, you can't just offer the same services as your competitors, right? You need to have something outstanding, otherwise, you have no reason for potential customers to choose you.

关于服务这方面的问题,接下来我会专门写一篇潜在客户为什么选择你而不是选择你的同行的文章,我想这篇会对你有很大帮助的。学会模仿不是一件简单的事情,你必须要有一些基础……我曾多次说过,你必须从每天写3000字开始,必须坚持每天写3000字!我不知道自己具体说了几遍这句话,我在文章当中提到“每天写3000字”,我在朋友圈当中也提到“每天写3000字”,但真正去做的人有多少呢……
Regarding the issue of services, next, I will write a specific article about why potential clients choose you over your competitors, and I think this will be very helpful to you. Learning to imitate is not an easy thing; you must have some foundation... I have said many times before that you must start by writing 3,000 words every day, and you must persist in writing 3,000 words every day! I don’t know how many times I have said this exact sentence. I mentioned "write 3,000 words every day" in my articles, and I also mentioned it in my social media posts, but how many people actually do it……

很抱歉,如果你想要通过自己的头脑赚钱,而不是依靠技术赚钱,你必须要学会点真正对你有用的东西。什么是真正对你有用的东西?它就是写作。你必须要学会表达,你必须要知道如何有吸引力和诱惑力的向人们介绍你自己和你的产品和服务。你的知识来自于你的大脑,而你的双手就是释放你大脑里的知识的一个工具……键盘、手机、水性笔……
I apologize, but if you want to make money with your mind rather than rely on technology, you must learn things that are truly useful to you. What are truly useful things? It is writing. You must learn to express yourself, and you must know how to introduce yourself and your products and services in an attractive and persuasive way. Your knowledge comes from your brain, and your hands are the tools to release the knowledge in your brain... keyboards, smartphones, fountain pens……

当然,你也可以通过说的方式来和人们介绍你自己,你也可以通过喜马拉雅FM来免费向人们分享你的智慧。只不过,我对这方面不是很熟悉,我是个不太喜欢说话的人,所以我只能用文字来向你表达我想说的,因此我也希望你能够学会文字写作,而不是通过喜马拉雅FM来分享你的智慧。具体你该如何选择,这取决于你,我所能给你提的建议就是做自己喜欢做的事。你喜欢文字,你就写作;你喜欢音频,你就录制音频;你喜欢视频,你就录制视频。做自己喜欢做的事情,总会比做一些不喜欢的事情能够坚持的时间要长一些,不是吗?
Of course, you can also introduce yourself to people through speaking, and you can share your wisdom for free with people through platforms like Himalaya FM. However, I am not very familiar with this area, and I am not someone who enjoys speaking, so I can only express what I want to say through writing. Therefore, I also hope you can learn to write rather than share your wisdom through Himalaya FM. How you choose to do it depends on you. The only advice I can give you is to do what you love. If you love writing, then write; if you love audio, then record audio; if you love video, then record video. Doing what you love will always last longer than doing things you don’t like, right?

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